The 9 Trends You’ll Be Seeing Everywhere This Spring and Summer
Etsy just released its 2024 trend guide.
JaneandMery/Etsy
Another season, another lineup of trends. So what will be the next “coastal grandmother” or “mermaidcore” or “tomato girl” trend? The team at Etsy recently released their first-ever Spring/Summer Trend Guide. They looked at customer shopping data across categories like home, style, gifts, and weddings to pinpoint the emerging trends that will be big in the coming months.
And from looking at the trends, it seems that pop culture moments are a big influence. “Today’s shoppers are pulling more and more inspiration from their favorite artists, movies, and TV shows, which we’re seeing directly impact their aesthetics and purchasing habits,” says Etsy Trend Expert Dayna Isom Johnson. “While pop culture moments move fast, so do Etsy sellers, so it comes as no surprise that many keep turning to Etsy to stay ahead of the curve.”
As for how to incorporate the new trends in your home or wardrobe, Dayna encourages shoppers to be intentional—which makes sense because trends can be fleeting! “Some helpful questions they can ask themselves include: ‘Does this trend align with my overall style?’ and ‘Does this item blend well with my existing decor?’ If their answer is yes, then it’s likely the piece of furniture or decor they introduce within their space will have staying power,” she explains. At the end of the day, I find that opting for high-quality, meaningful pieces—whether they lean more evergreen or more trendy—will be used and enjoyed for years to come.”
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Take a look at Etsy’s 2024 Spring/Summer Trend Predictions below.
Chef’s Kiss
The team at Etsy says the culinary world has been a dominant force in the cultural zeitgeist, so anything food-related is big right now. Think foodie-inspired art and decor, hosting gifts, and unique kitchen tools.
Western 2.0
The Western vibes are still going strong. “Since country is having a huge moment right now, I wasn’t necessarily surprised by Western 2.0, but I am excited about how the next iteration of the western trend has developed to be more glam, playful, and colorful,” Dayna says. “Shoppers are getting even more creative with how they incorporate country-inspired elements within their lives—from their homes to their weddings, and everything in-between.”
Sports-core
Everybody wants to be Sporty Spice these days! From golf-themed posters and tennis-inspired candles, the sports theme is taking off in decor. It’s fitting, considering the Summer Olympics are happening this July.
Garden Girl
The garden theme for spring isn’t super surprising, but the Etsy team is seeing a fresh interpretation of it. It’s time to embrace your inner “Garden Girl” in decor, fashion, accessories, and more.
Time-Honored Textiles
Crochet, quilted, embroidered details are popping up more and more in home decor. The Etsy team says it signals a desire that consumers are looking for quality pieces with a handmade touch.
Romcom Interiors
People are looking to classic romcoms for design inspo these days—particularly, that “cozy, approachable, and timeless decor style” found in some favorite films.
Modern Milestones
It’s time to celebrate those other milestones or special people in our lives! The Etsy team is seeing a huge shift in gifting culture to commemorate BFF anniversaries, new jobs, and even divorces.
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